Ben Franklin and Robert Fulghum free essay sample

Although used n different context and In a slightly different way, they mean the same thing no matter who uses it. In Fulcrums aphorism he says, Live a balanced life. Learn some and think some and paint and draw and sing and dance and play and work everyday some. Being simpler In his words yet not In his meaning makes this an Interesting aphorism. Also being a little more direct and straight to the point are Franklins words, Eat to live and not live to eat. In spite of the fact that Franklins deflation may seem simpler, they are in fact saying the same thing only wording it differently.Both aphorisms mean that one must balance themselves and that you must do everything in moderation and never to excess. Taking a slightly different approach, both men got there message across in an clear and precise manner. A metaphor can be described as a figure of speech in which an expression is used to refer to something that It does not literally denote in order to suggest a similarity. We will write a custom essay sample on Ben Franklin and Robert Fulghum or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page On the contrary, a literary term is one that can be described as very clear and one that expresses emphasis on a topic.Robert Fulcrum being a more metaphorical writer, rote his aphorisms In such a way that they seemed almost too simple to have a deeper meaning. However, that was quite the opposite. The aphorisms were meant to be that way: they were supposed to have a deeper meaning that wasnt available to someone looking at the surface writing. While, in great contrast, Benjamin Franklin wrote his aphorisms with such literal depth that it shone right through his work. Every aphorism of his has a meaning inside of a meaning. Neither of these styles were better, nor worse then the other, yet they both were productive ways of using aphorisms. Using both methods of credible writing, these two terrific men and writers are inspirational and influential in their examples of aphorisms. I personally, prefer Robert Fulcrums style of writing to, Benjamin Franklins. I Like looking Into a statement and pulling It apart to find out what It Is truly saying, and Fulcrums writing exemplifies that quality In his aphorisms. I respect both styles of aphorism usage, and I think that both, literally and metaphorically, are equally interesting and are how one views their life and how they view everyone elses life as well.

The Body Snatcher Essay Example

The Body Snatcher Essay Example The Body Snatcher Essay The Body Snatcher Essay A gruesome story about Fettes and Macfarlane dissecting dead bodies at a medical university. Fettes is troubled when he realises the bodies have been murdered, he tells Macfarlane about what he thinks but Macfarlane pays no attention. Fettes is pushed to follow his career and neglects his conscience. Gray is introduced in to the story and seems to have control over Macfarlane; Gray embarrasses him and makes him pay for the bill. Later that night a new body is brought to them and it appears to be Grey. Fettes is suspicious that Macfarlane had killed him and is not sure what to do. Again he doesnt act and follows his career. Fettes and Macfarlane dig up a dead body in the graveyard. On their way back they realise the body had changed to someone elses. They then checked the bodys face and it some how was the body of Gray. In the opening paragraph the reader is introduced to Fettes and the undertaker, the landlord. We are told that Fettes is a drunken Scotchman and a man of education, he drinks five glasses of rum a night. This makes the reader wonder why Fettes drinks so much. We have the impression that he may be depressed. People still believe in the sanctity of and the content of the book does still tend to shock the reader. The book seems to tell the reader that crime and gangsters are the same thing because without crime you dont have gangsters and vice versa. The story is set in Edinburgh in 1828. NARRATIVE Every night in four friends (Fettes, the undertaker, the Landlord and the narrator) meet in the George to drink and talk. Fettes is an old drunken Scotsman but he is known to be clever. In his past he was a doctor and some people address him as one. He has a shadowed past and doesnt easily give in to a bribe. As the story progresses it starts to show that Fettes had a bad past. He knew Macfarlane in the past. Dr Macfarlane is shocked when he sees Fettes. Fettes studied medicine in his young days. The narrator is the one who finds out about Fettes past and tells it to the readers. Fettes was very clever in school and the teachers noted this he acted and behaved mature and was a good example for all the other students. He got lodged by Mr K in a room above the dissecting room his task was to open the door for body deliverers and pay them for the bodies. These bodies were the ones used in the dissecting lessons and they were usually homeless people who wouldnt be noticed or missed by any if they vanished. The body snatchers were usually gangsters or in some way affiliated to the mob. One day the body deliverers brought a body Fettes did what he usually did he checked the body if it was in good condition but this bodies was different it was of a girl and he immediately recognised her. He didnt know what to do so he paid the men and waited for Macfarlane to come. Once he told him Macfarlane told him that no-one would notice and that he should act as if he didnt know who she was. Even though Fettes was worried that someone would recognise her he still put the body out to be dissected. Every one got busy dissecting and no one recognised the girl. Fettes went to a popular tavern after work and met Macfarlane with a stranger named Gray. The stranger seemed to exercise a great deal of control over Macfarlane. Gray seemed to like Fettes and even told him about how he used to be a bad fellow. He ordered Toddy to get Fettes a drink or he would have to close the door. Macfarlane got angry because Gray called him Toddy and so makes a joke about dissecting dead friends. Gray ignores Macfarlane joke and invited Fettes to join them at dinner. He ordered a feast so great that it caused commotion in the tavern. After they finished eating Gray made Macfarlane pay for the feast. The three men then went around the taverns drinking, when Fettes left the group Gray was heavily drunk and Macfarlane wasnt happy for getting made to use his own money to pay for Grays expenses. At four oclock Fettes heard a knock on the door when he opened it he was surprised to find Macfarlane in a gig with a body bag. Inside the bag was a dead Gray Macfarlane told Fettes to take the body and pay him. Fettes was hit hard by the shock and did what he was told. Fettes is confused and starts drinking. The amounts of bodies available start decreasing and so the two men went into the country side to dig up dead farmers wife who died recently. The light started getting dim and it started raining. The got to the grave and so started they digging it didnt take long before they got to the casket.

Qualitative methods for social health research Essay

Qualitative methods for social health research - Essay Example Academic performance is the reason for studying to determine the level of intelligence. Motivation is a crucial aspect in validating the theme of academic performance. In the presence of adequate amount of motivation, there is a driving factor for academic performance. As responded by participant A, motivation will enable one to balance work and studies due to an impending aim of achieving results in both. When asked on How satisfied the participant is with academic achievement, participant A responds, that, â€Å"My study is going good beside my work time as I am a part time employee who is working only in the weekend and the rest of the weekdays I am a full time student so I manage my time to student during the weekdays†. While when asked on the circumstances under which he feels academic achievement is linked to work load, participant C stated that, â€Å"If u work less u will do better in your study as you will have more time to study and do the work on time as if you hav e part time work it will be easy than full time work and full time study, it easy to make you feel stress and scared†. In the assessment of the implication of work on academic performance, participant D was responded that â€Å"work does not affect my studies to a certain degree, because I have less time to study for my subjects†. Stress is a normal reaction to actual or potential stimuli. Basing on the theme of stress, most literature sources agree that stress is a normal response to a stimulant, which may be an actual or a potential threat. When one is faced with more than one task to perform in the study, work and life, stress ensues. However, as responded by participant B, a well balance of time within the daily activities helps in the management of stress. When asked how stress affects in relation to study, participant B says â€Å"stress affects my performance ability and decrease my productivity both at

Research paper on the company Rolex, its channel market, competition,

On the company Rolex, its channel market, competition, distributions patterns. and channels - Research Paper Example Since the company has been successfully meeting demands of its consumer and consistently introducing creative and innovative designs in the market, the management and distribution strategies followed by the wrist watch manufacturer is of great interest. One of the critical aspects in quality management is logistics and supply chain as well as channel management. In the present research, various channel management strategies of Rolex will be evaluated. The research will throw light on the distribution patterns and various marketing strategies. Competitor analysis and business drivers will also be discussed. Company Description Rolex is a private watch manufacturing conglomerate involved in production, distribution and service of wristwatches under Tudor and Rolex brands. It was founded in the year 1905 in London, England by Alfred Davis and Hans Wilsdorf. The current headquarters is situated in Geneva and it has its distribution arms worldwide. Gian Riccardo Marini is the current CEO and by 2010, the total revenue earned by the watch manufacturer was 5.1 billion dollars. The company has over 2000 employees and produces more than 2000 watches every day (Yahoo, 2013) A Rolex watch on the wrist of a customer is expected to enhance the personality and style of that person. It has become a symbol of great taste and fashion. Since these watches are exclusively designed for upper class segments, not many of the people get the opportunity of owning this prestigious brand. In the year 2007, Rolex was announced as 71 on a list of 100 most valuable brands of the globe by Bloomberg Businessweek (Businessweek, 2007). During its tenure the company has achieved many milestones in terms of innovation and creativity. In the year 1926, Rolex introduced waterproof watch and became the first brand to do so. All Rolex watched are designed and manufactured with materials of dine quality and with much detail so that chances of error and mistakes are minimized. Focusing on developing w ell-designed and realistic marketing and channel distribution strategy is crucial in order to build a successful brand. Products The major brands produced under Rolex SA are Tudor and Rolex. There are three watch lines for Rolex; Professional, Oyster Perpetual and Cellini. Some of the famous modern and well-known models of the Rolex brand includes submariner, Yacht- Master, Day-date, Daytona, Day-just etc. Few of the famous Cellini models include Quartz Mens, Cellinium, Cestello Ladies etc. Retail pricing varies according to quality, materials used and models. Accordingly, Rolex watches can range from 650 dollars to 80000 dollars. Product Distribution System A distribution strategy is used in order to make products available to the target customers. Rolex has a worldwide presence. Naturally, the company has been using a comprehensive distribution strategy in order to reach its customers residing in various ends of the globe (Kerin, Hartley & Rudelius, 2011).The overall product distr ibution system includes geographic coverage, distribution channel market and distribution patterns. Geographic coverage Rolex is an international brand. The brand name Rolex was developed so that it can be easily pronounced in various languages. Having a famous Swiss background has made the brand easily recognizable in North America and Europe. The brand covers 28 worldwide affiliates and has around 4000 watchmakers working in more than 100 countries round the globe. The brand has established retail distribution in almost every

Stereotyping Essay Example | Topics and Well Written Essays - 3500 words

Stereotyping - Essay Example Huntington's theory, in other words, remains true because it is primarily supported by the countless stereotypes which are embedded in the human consciousness and which people tend to use to define the world around them. Stereotypes are dangerous both because they function to impose false images on racial, ethnic, gender, cultural, social and religious groups and because those false images often motivate the imposition of harm on others. Perry R. Hinton(1993), a social psychologist who has researched and studied the phenomenon of stereotyping, confirms the harmfulness of stereotypes. As he writes in The psychology of interpersonal perception, "stereotyping can be seen as a more extreme form of typing where we see a whole group of people as homogeneous, with the same characteristics" (Hinton, 1993:56). The implication ere is that stereotyping involves the identification of certain characteristics in members of a specific group of people and then applying those characteristics to the whole. For example, because just over a dozen of the 1.6 billion Muslims across the world undertook a terrorist act against the United States, all Muslims are subsequently stereotyped as anti-Western terrorists whose prim ary objective is the destruction of the West. Stereotypes, in other words, are generalizations which tend to ignore all available evidence to the contrary. Stereotypes and stereotyping are persistent despite the fact that many recognize both their falsity and harmfulness. Their persistency, in light of their harmfulness, has rendered the study of stereotypes and stereotyping, important activities. Following a definition of the concept and phenomenon of stereotypes and an overview of its theoretical parameters, the research shall present the results of a survey which was conducted on a test group of twenty of the researcher's colleagues, as a means of determining whether theory and reality coincide and, more importantly, as a strategy for acquiring a more concrete understanding of the practical and theoretical parameters of the phenomenon. The primary focus of the research shall be on gender stereotyping, considering its prevalence in the Middle East. 2 An Overview of the Concept of Stereotyping/Stereotypes This section of the research shall review literature on the definition and theory of stereotypes/stereotyping for the purpose of articulating both a comprehensive definition of the phenomenon and explicating its theoretical framework. 2.1 Definition The first to seek the academic and scientific understanding of the phenomenon of stereotyping and, indeed the first to both theorize and define the concept was Walter Lippmann (1991). In 1922, Lippmann commenced his lifelong study of the phenomenon and introduced the following definition of stereotypes: For the most part we do not first see, and then define,

History of Standards Of Beauty

History of Standards Of Beauty We live in a consumer culture and we are bombarded with advertising, retailing and entertainment industry. It is forcing us to buy and consume products, promising us happiness and self-transformation. Media is ever present in our lives. We look to the media to help us define, explain, and shape the world around us (Kellner, 2003). We make comparisons of ourselves, those close to us, and situations in our lives after seeing images in the media. And as a result, after these comparisons we are motivated to try to achieve new goals and expectations. In the contemporary world, messages about goods are all pervasive- advertising has increasingly filled up the spaces of our daily existenceà ¢Ã¢â€š ¬Ã‚ ¦ it is the air that we breathe as we live our daily lives (Jhally, 1990: 250). The important thing is that we cannot avoid comparisons of ourselves to the images which we are surrounded with from media and most of us will find ourselves inadequate when we do this (Kellner, 2003). How many times have we after seeing some beautiful woman in a magazine or on TV, thought: I want hair, lips, body, breasts or something else like she has?! Media is our most important information source. But I think we are not educated by it. We believe in everything that media serves us. This essay seeks to address so many women who feel they just dont measure up when it comes to their looks. Women who believe their thighs are too big, their breasts too small, their hair boring, their skin flawed, their body shaped funny, or their clothes outdated. We are surrounded with women who believe their life would improve if they could only lose 15 pounds; if they could afford contact lenses, that new perfume or anti-cellulite lotion; if they got a nose job, a face lift, a tummy tuck, etc, women who feel shame or unhappiness when they think about some part (or all) of their body. In other words, every day we see there is a great majority of women who feel this way. We all want to be beautiful. But I want to write about what lies behind that, behind that beauty myth. In this essay I will try to explore and to explain, how media plays a dominant role in influencing females perceptions of the world around them, as well as helping them to define their sense of self. I will try to examine the influences that media has on females feelings towards their place in society, sexuality, self-esteem and body image. I hope will give some answers to some questions. What media does in terms of imposing the beauty myth? How standards of beauty changed over time and yet beauty for women is still compulsory? What can we say about pressure on women as opposed to men when it comes to looks? How is beauty being sold to women and what the consequences of these issues are? I will try to show you who is getting the profit in this non-ending battle. In other words I will try to answer these questions that at one point we all should ask ourselves. STANDARDS OF BEAUTY THROUGHOUT THE PAST The cultural standard of beauty, when it comes to body shape, is always changing. Womens bodies is not what changed, it is the ideals (Kilbourne, 1995). Advertising, retailing and entertainment produce notions of beauty that change over time. These notions place pressure upon women who try to be in vogue (Wykes and Gunter, 2005). Between 1400 and 1700, a fat body shape was considered sexually appealing and fashionable (Attie and Brooks Gun, 1987). By the nineteenth century, the fat shape was replaced by voluptuous figure, centered at a generous breasts and hips and narrow waist (Fallon, 2005). The voluptuous shape for women persisted through the early part of the twentieth century, and eventually was replaced by the slender shape of the 1920s (Mazur, 1986). The curvaceous ideal continued through the 1940s and 1950s (Mazur, 1986). By the mid-1960s, however, fashions shifted once again towards the idealization of slender body shapes over curvaceous ness. Since then the only slight shi ft from extreme thinness as the feminine ideal was the muscularization of the still very thin body during the 1980s (Mazur, 1986). We are bombarded today with images of the perfect woman. She is usually a gorgeous blonde, although brunettes, redheads and exotic women of color are also shown. She is tall and skinny, weighing at least 20% less than an average woman weighs. She rarely looks older than 25, has no visible flaws on her skin, and her hair and clothes are always immaculate (Kilbourne, 1995). In other words, one perfect woman looks pretty much like the next. Like Kilbourne (1995) said in Slim Hopes it is likely that these women we see are not real. BEAUTY AND WOMEN The beauty myth tells a story: The quality called beauty objectively and universally exists. Women must want to embody it and men must want to possess women who embody it. This embodiment is an imperative for women and not for men, which situation is necessary and natural because it is biological, sexual, and evolutionary: Strong men battle for beautiful women, and beautiful women are more reproductively successful. Womens beauty must correlate to their fertility, and since this system is based on sexual selection, it is inevitable and changeless. None of this is trueà ¢Ã¢â€š ¬Ã‚ ¦ (Wolf, 1990: 12) In the near past as the new wave of feminism emerged women have broken trough many of the material and legal obstructions. And finally they got out of their houses and became emancipated. But then more strictly and heavily and cruelly images of female beauty have come to burden upon us (Wolf, 1990). And now we are in the middle of a strong reaction against feminism that uses images of female beauty as a political weapon against womens advancement and success. According to Wolf (1990) beauty is a money system. Like economy it is determined by politics. It is not about women at all, it is about institutional power. I will show you later where the money goes. It seems like we are a good way to make money. We are vulnerable when it is about our self-worth and self-esteem. The ideal of womens beauty contradicted womens freedom and power by moving the social limits to womens lives directly onto our faces and bodies ( Wolf, 1990). And the consequence is that we now ask the questions about our bodies, skin, hair, clothes etc, which women a generation ago asked about their place in society. After so many years fighting to get our rights to everything, we are now prisoners of our body. And beauty image presented in time is our tormentor. Once again we have to fight for our rights and freedom of choice. Throughout the years, there have been forces in culture that attempt to punish women who tray to succeed in their lives, in other words to get control over their lives and environment (Wolf, 1990). There is a strong cultural reaction against women that uses images of female beauty to keep women in their place. And we have to ask ourselves where men in that strong reaction against women are. MEN AND WOMEN Media pressures women to strive for the very thin look. For example, magazines for women celebrate the very thin look, but magazines for men do not do that. In fact, there are not so many that skinny women in mens magazines. Women have low self-esteem because they are surrounded with male idea of beauty that is linked with media representations. We all think that men want to possess the beautiful women we see every day in magazines or on TV. That is the thing that Wolf (1990) claims to be the beauty myth. We all have to strive for beauty because men want to possess women who have it. In other words women are being sold to themselves in order to achieve a self whom the men in the future might choose. But Loaded magazine said that women do not have the difficulty of living with the male idea of beauty shown on the catwalk. John Perry in Loaded magazine stated: No, men fancy models because they have beautiful faces, not because they look like theyve been fed under a door. Sleeping with a supermodel would be about as pleasurable as shagging a bicycle. The truth is it is women themselves who see these freaks as the epitome of perfection (2002: 79). We all think that men want to possess beautiful women like the ones shown on TV and in magazines. And the key point is that a womans sense of her body actually has not been hers but mans view of her body. Women see themselves trough mens eyes. But Berger (2005) notes that this is not an equal and opposite phenomenon. Men are pressured to be thin and well-toned too. But they can get away with imperfection as long as they have charm and humor (Gauntlett, 2002). Levels of skinniness are irrelevant. Almost all of the beautiful women in both womens and mens magazines are thin, not fat, and this must have an impact. Magazines impose us standard of beauty and women feel inadequate after seeing men longing for some perfect woman represented by media with flawless face, big breast, narrow waist, long legs, beautiful tan etc. Our culture teaches women they cant be happy unless they are beautiful, but I have to emphasize that it also teaches men they cant be happy unless they are rich and/or powerful (Wolf, 1990). But the difference is that rich and powerful men come in all shapes, sizes, and ages. Men can get away with every small imperfection. But when Julia Roberts was seen to have armpits at the premiere of Notting Hill in 1999, the worlds press went crazy with excitement over this (wholly natural)  ´outrage ´ (Gauntlett, 2002). So we have to face the fact that there is a difference between media representation of women and the one of men. We all are pressured because media does not just reflect our world but also shapes it. And it sells us all kind of solutions to improve ourselves. SELLING BEAUTY We are all bombarded every day with messages from television shows, movies, advertisements, magazine articles that we need to look a certain way in order to be accepted (Kilbourne, 1995). For many of us, these images are neither realistic nor achievable. The result is that we feel bad about ourselves if we dont measure up. This gives a sense of insecurity among women, and this drives sales in the beauty industry. In Slim Hopes Kilbourne (1995) argues that some could say we cannot blame only advertisements, but they are the most persuasive aspect of media power to influence us culturally and individually. Girls are extremely desirable to advertisers because they are new consumers, are beginning to have significant disposable income, and are developing brand loyalty that might last a lifetime (Kilbourne, 1999: 259). Girls of all ages get the message that they must be flawlessly beautiful and thin. They get the message that with enough effort and self-sacrifice, they can achieve this ideal. And the result is that young girls from the early start to feel bad about them. Kilbourne (1999) argues that these images of perfect women that surround us would not influence us so much if we did not live in a culture that imposes us the belief that we can and should remake our bodies into perfect ones. These images play into the American belief of transformation and ever-new possibilities, no longer via hard work but via the purchase of the right products (Kilbourne, 1999: 260). Magazines represent a strong insistence that women of all ages must do their best, and that they must spend their money in order to look as beautiful as possible. Some of their content is the fashion and beauty material, which takes up many pages in the magazines. But womens magazines today construct women in a social way too. As Beetham and Boardman say, magazines not only address women as consumers but also as readers, as in search of entertainment or in need of instruction in various social roles ( 2005: 41). We can say that magazines for women took the task of defining what it meant to be a woman, or what it meant to be a particular kind of woman. Through advertising women are told clearly what women should be, and what particular product they could use/buy to help. Women are suggested an identity and told they are not good enough being natural. We can say that women are asked to buy themselves. As Berger puts it, the publicity image steals her love of herself as she is, and offe rs it back to her for the price of the product (2005: 43). A massive worldwide industry is eager to tell women that there are products for sale which can improve their looks. And we all buy them, dont we!? And the worst part is that identity is understood as something that could be reworked, improved upon, and even dramatically changed. There are so many magazines that promised every girl the chance to get a stylish and attractive look that fashion models and famous women have. Spending money on clothing, cosmetics, and accessories are presented as necessity if we want to construct a desirable self (Ouellette, 1999). How many times have we as we read some magazine or watch TV advertisement and thought I have to have that? We all have products in our homes that we bought because of some add on TV or magazine article that told us that it is the best product for our hair to be astonishing , for our face to be immaculate, our figure to be fit, our lips to be attractive etc. And the important thing is that it seems like women get the messages/promises from magazines full of articles telling us that if women use these product they will improve their looks and, theyll have it all-the perfect marriage, loving children, great sex, and a rewarding career. But actually there is no link between these things. I think that it does not mean that we will be happy in our life if we try to change our looks using some product. One of the most powerful disciplinary practices for women is that of dieting. By dieting women are disciplining their bodies to only consume a certain amount of food. By doing this women feel they are becoming more like the image of the perfect (properly feminine) woman. Media activist Jean Kilbourne concludes that, Women are sold to the diet industry by the magazines we read and the television programs we watch, almost all of which make us feel anxious about our weight (Kilbourne, 1995). Many women tend to over diet which leads to anorexia and women who dont diet are mocked by society or they feel guilty for not doing that. After filling up the women audience with images of super-thin models, television networks then proceed to show hours and hours of commercials on weight-loss, dieting and fitness programs (Kilbourne, 1995). We can se that this is a marketing strategy. Firstly, media makes us feel bad about ourselves by showing us stereotypes of beautiful women that we are not and then they offer us the best solution to improve ourselves, to change our looks into prefect commodities of beautiful women. Another disciplinary practice that is given by the media is that of skin care and make-up. A womans skin must be soft, hairless, and smooth and ideally it should not show any sign of wear, experience, age, or deep thought. Magazines can give you page upon page of makeup tips and skin care strategies that women should follow in order to conform to the universal feminine standard (Wykes and Gunter, 2005). Cosmetic products are being sold to women to achieve those attributes that makes a women desirable. An unwrinkled face, thighs without cellulite, and large breasts have become the metaphor for female success because reaching these female symbols needs a lot of sacrifice, hard work, and self-control ( Wykes and Gunter, 2005). But I have to mention one thing that could lead us women to a completely different era when it comes to beauty. Theres a very different approach from Dove with its revolutionary campaign for real beauty that has received enormous publicity by using women of all shapes and sizes wearing white bra and pants to advertise their products. The whole point is to make beauty more accessible, as accessible as it can be, explains Alessandro Manfredi, vice president of Dove. So by widening the definition of beauty, we believe that more women will gain the confidence, because they will see beauty is closer to them than the beauty of a supermodel that is so far, and people could give upà ¢Ã¢â€š ¬Ã‚ ¦ à ¢Ã¢â€š ¬Ã‚ ¦We dont want women to give up, we want to tell them; beauty, its at your reach (Austen, 2006). Dove is launching a major initiative in order to encourage discussion and debate about the nature of beauty. The Campaign for Real Beauty asks women to give serious thought about beauty issues such as societys definition of it, the quest for perfection, the difference between beauty and physical attractiveness, and the way the media shapes our perceptions of beauty.  [1]  Dove has established the Dove Self-Esteem Fund to raise awareness of the connection between beauty and body-related self-esteem.The Dove Self-Esteem Fund in the US helps build self-confidence in girls ages 8-14. The Dove mission is to make women feel more beautiful every day by challenging todays stereotypical view of beauty and inspiring women to take great care of themselves.  [2]  But we have to face the fact that Dove, is the No. 1 personal wash brand nationwide. One in every three households uses a Dove product.  [3]  That includes bar cleansers, body washes, face care, anti-perspirants/ deodorants and hair care. Dove is available nationwide in food, drug and mass outlet stores. So we must ask ourselves, is it really about women or again some beauty industry is manipulating us and making money from our pockets?! BEAUTY AS PROFIT All this beauty selling leads us to the question: who benefits from this beauty market! Is it really about women or are we tricked by those who have the power? Media and beauty industry including diet, surgery and cosmetic industry is manipulating us by making us throw our money on reworking our looks. That leads me to one conclusion that it cannot be about women, for the ideal is not about women but about money. We should ask ourselves how much money we spend on the best thing that will make us desirable and beautiful. The cosmetic surgery industry in the United States takes $300 million every year, and is growing annually by 10 percent (Wolf, 1990). One reason why media is so influential is that advertising is 130 billion dollar a year industry. The average American watches 30 hours of TV a week and spends 110 hours a year reading magazines (Wolf, 1990). It is very unfortunate that the media influences society to the point that it defines the ideal woman. Advertising is a powerful force in our culture that informs us but does not educate us. Economics is also a significant factor in the development of the ideal image. There is a wealth of businesses that depend upon the American desire for thinness to survive (Wolf, 1990). Exercise and diet companies are an example. In order to create a market for their product, they attempt to make women feel inadequate about their own bodies through advertisement. According to Wolf, the diet industry has tripled its income in the past 10 years from a $10 billion industry to a $33.3 billion industry. When we compare some results with UK we can see that there is also a lot of profiting going on. The UK beauty industry takes  £8.9 billion a year by selling products to women. Magazines are financed by the beauty industry (Greer, 2002). They start with young girls and teach them how to use the right product and they establish loyalty that lasts a lifelong (Greer, 2002). We all probably have one cosmetic product that we use for so many years. Cosmetics for teenagers are relatively cheap but within a few years more cultured market will persuade the most rational woman to throw her money on the right product that promises to defend women from their own weakness So we can see that the economy depends on manipulating consumers to buy as much as possible. And we can link the beauty industry and mass media, it is as Wykes and Gunter say symbiotic relationship, because beauty industry depends on mass media and vice versa. It seems there is no limit in how one can be beautiful, or how much money can we spend in order to feel beautiful, completely disregarding our health. And the consequences are harmful or sometimes even devastating. CONSEQUENCES OF MEDIA REPRESENTATION Women learn to reconstruct themselves. It is second nature to disguise them, dress them and decorate themselves with a huge range of materials. Over the past 30 years they have gone further than ever before in this process. They can re-arrange some of the organic material that is their body-sometimes without any harm, sometimes with devastating consequences.(Wykes and Gunter, 2005:48) A research by the British Medical Association has shown that eating disorders have one of the highest mortality rates of all psychological illnesses, and that the level of skinniness enforced by fashion models is both unachievable and biologically inappropriate and gives a wrong picture of an ideal body to young women (Gauntlett, 2002). However, we cannot blame media influences to directly cause eating disorders. There are some others components that play an important role with these consequences. Report notes that eating disorders are caused by genetics, family history and cultural environment (Gauntlett, 2005). But for those who are psychologically and genetically predisposed to anxiety when it comes about body image, media plays an unhelpful role. The American research group Anorexia Nervosa and Related Eating Disorders, Inc. reports that one out of every four college-aged women uses unhealthy methods of dieting, including fasting, skipping meals, extreme workouts, laxative abuse, and self-induced vomiting.  [4]  The Canadian Fitness and Lifestyle Research Institute notes that girls even at age of nine are trying to control their weight. Research in the US gives similar results. In 2003, Teen magazine reported that 35 per cent of girls aged 6 to 12 are using at least one kind of dieting, and that 50 to 70 per cent girls of normal weight girls think they are overweight.  [5]   Cosmetic surgeons are making a lot of money with women doing cosmetic surgeries for every imperfection that we can imagine (Wolf, 1990). Women get the message that normal, round womens bodies are too fat; that soft womens flesh is really cellulite; that women with small breasts arent sexy; that women who dont have the perfect face arent attractive; that a women over 30 who in their faces have sings of their ageing are ugly. No wonder women are thinking about or doing cosmetic surgeries in order to be beautiful. In conclusion, what is the result of this sought for perfection? One out of every 4 college girls has an eating disorder. A psychological study in 1995 found that 3 minutes spent looking at models in a fashion magazine caused 70% of women to feel depressed, guilty and shameful. 50% of American women are dieting and 75% of normal weight women think they are too fat (Wolf, 1990). All these arguments lead us to one conclusion: to view ones body from the outside, that is, to put center onto physical attractiveness, sex appeal, measurements, weight, face characteristics has many harmful effects- feelings of shame, anxiety, depression, low self-esteem, development of eating disorder. CONCLUSION The traditional definition of beauty, based only on physical appearance, is powerfully communicated through the mass media and has been assimilated through popular culture. It is this ideal that many women measure themselves against and aspire to attain. According to the narrow-minded society we live in, there just doesnt seem to be a limit on how beautiful one can become.Well, someone has given us a definition of beauty that is superior to our mind. Can we hope for a day when mind in body will be a notion of beauty? I hope I have showed that by media presentation of an ideal difficult to achieve and maintain, the cosmetic and diet product industries are assured of growth and profits. I hope I have proved that in our society media has created an environment so image obsessed that those with power( and by those I mean beauty industry and media) have caused emerging of a generation of women so self conscious about their body image, that it is affecting their health. However, women around the world would like to see media change in way it represents beauty. We have to face the fact that wearing makeup, losing weight, having surgeries, dressing up etc, will not change who we are. Our identity is what makes us unique. We should not want anymore to look like someone else. There is nothing wrong in doing things that makes a woman feel good about her as long as we have a choice of doing that because of ourselves not because someone told us it is proper thing to do for a woman in order to be beautiful. So I have to emphasis that I in this essay I did not try to attack wearing make up, having surgeries, working out, dieting etc, as long as we do not feel shame, guilt or anxiety when we dont do these practices. We have to speak out for ourselves. It is wrong to use our looks as our voices. It is not the look that should do the talking. Beauty shouldnt be our weapon for success in life, but also it shouldnt be media and beauty industry weapon against women themselves. Media is always going to be present in our lives, but we have to realize that not everything we are exposed to by the media is real. So what can we do? We can take their power. We can reject political manipulation. Like Wolf (1990) said, we should turn away from them, and look directly at one another. We should look for the beauty in female subculture; try to find music, films, biographies, plays that illustrate women in three dimensions. And perhaps then we will unveil the beauty myth and find the truth about beauty.

Marijuana Helps in Medicine :: for use of cannabis

Cannabis Sativa (marijuana) has been thought to be an illegal and very harmful drug for many years. But as you read this report you will learn that marijuana has been around for many years (most years legal) and isn't as harmful as some people may think. Marijuana has been used for many things in the past, including medicine, hemp rope, crude cloth and enjoyment. Now it is mainly used as a narcotic. Marijuana is an illegal weed that grows up to eighteen feet tall with little or no cultivation. The plant has many branches that extend with large, hairy, pointed leaves with saw tooth edges. Marijuana grows wild all over the world and in some states and countries it's legal. Cloth and rope are made from the stem which contains a tough fiber called "hence." The mind-altering drug in marijuana is called "Delta-9-Tetrahydrocannibinol," or THC. The mildest form of marijuana contains between zero to three percent of THC. Most of the THC is contained in the resign, which is secreted around the flowers, seeds, and topmast leaves. Until recently it was thought that only the female plant contained the drug. But it is now known that both the female and the male plants contain THC. THC stays in the body for about 28 days. Marijuana can be prepared many different ways therefore it has many different ways of entering the body. When smoked the THC goes into the lungs, directly into the bloodstream and to every cell in your body. The effects depend upon the level of potency and how much is consumed. The main effects of smoking are: the heart rate may increase from 80 beats to 150 beats a minute, the bronchial tubes enlarge and become relaxed allowing extra oxygen to enter the body, giving a "High" like feeling. There are no immediate physiological effects. The feeling usually lasts from one to three hours. Marijuana can also be ingested as a drink, cakes, brownies or many other foods. When consumed in foods the effects start after one half-hour and last from three to four hours. The potency of Marijuana has increased at least ten times or 275% since the 1960's. Marijuana can be measured by it's "therapeutic ratio," (the difference between the size of the dose needed for the desired effect and the! size that produces poisoning). The therapeutic ratio in marijuana has yet to be found. The negative long term effects of heavy marijuana use are, possible lung cancer, heart attacks in juveniles, strokes in people under forty, and it depletes the brain of serotonin and the user may lose his sense of well being or may become depressed.